MaYu Marketing
(About / Agency)

Strategy and communications for complex markets.

Founded by Maria Yudina. Built around a single rule: ship work that moves the market — not the deck.

(Manifesto)

We exist because regulated finance and frontier-tech deserve marketing partners as serious as their compliance team and as fast as their product team.

(Values)
  • 01

    Senior, hands-on

    The people you meet are the people doing the work. No bait-and-switch.

  • 02

    Regulatory context

    Marketing for regulated finance should reflect the product and its regulatory context. Legal interpretation and final approval stay with your organisation's legal and compliance teams.

  • 03

    AI-native

    We use AI everywhere it makes the work better, faster, or both — and never where it shouldn't.

  • 04

    Outcome-accountable

    Measurement should follow the project objective, not only surface-level social metrics.

(Founder)

Maria Yudina · Founder · Strategic Communications

  1. 01
    “Web3 doesn't need more noise. It needs sharper signal — and someone who can ship it on Monday.”
  2. 02
    “Hype is not an accident. It's engineered: narrative, timing, the right outlets, the right voices, in the right order.”
  3. 03
    “Compliance is not a creative constraint. It's a creative brief — the best work in finance respects the rules and breaks the format.”
(Group)

MaYu Marketing is part of Quantum Leap Strategy AG, a Swiss holding for creative, advisory and capital partners.

Independent in execution, backed by an operator group active across regulated finance and frontier tech. Same agency. More reach.

How we verify cases and media

Independent. Senior. In Zug. Ready when you are.

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